Bucking The Real Estate Trend-Waynesville and Maggie Valley Real Estate

When Bad MLS Photos Happen to Good People.

Okay, you have listed your house with a realtor. Do not assume you can sit back and relax now. One of the most important elements in marketing your property on the internet, which is where the vast majority of Buyers go FIRST when looking for property to buy, is having MANY photographs, and QUALITY photographs, of your property.

Here is what you should expect from your realtor when your property is first listed:

• Photographs of your property should be posted on the MLS the very same day, at the same time, that your listing is entered in the MLS. Most agents review the New Listings in the MLS daily; if there is no picture posted with a brand new listing, a prime opportunity is missed to expose your home in the New Listings category… it moves into the pool of Active Listings the next day.

• Photographs are extremely important when marketing your home (there should be at least 25 to 50 good photographs). Some realtors automatically hire a professional to photograph their listings. Some are good photographers themselves.

• Photographs should not feature the inside of the toilet bowl or a shower curtain.

• Clutter and family photographs should have been removed prior to taking photographs of your home. Buyers want to picture themselves in the home… not your family.

• Review the photos that are posted on the MLS and the internet for your property as soon as possible. And make sure that if the local MLS allows 12 photos to be posted for each listing, that there are 12 good photos of your property posted on the MLS.

Examples of Bad MLS Photos.

Do not tolerate a lazy realtor when it comes to photographing (i.e., marketing) your home. There are realtors everywhere who will present your property as it should be presented… PROFESSIONALLY. Do not accept anything less.

Athol Kay is a photographer, and is famous for his bad MLS photos blog: Athol Kay’s Bad MLS Photo of the Day.

Broker/(REALTOR®)

This entry was posted on Saturday, August 2nd, 2008 at 3:20 pm and is filed under Local Stuff. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

1. Susan Hilton - Texas Aggie Realtor in College Station Home Sales said at August 2nd, 2008 at 3:50 pm

   I still wonder why anyone would publish the inside of a toilet while attempting to sell a home. I have NEVER seen the inside of a toilet that made me want to buy the house.
   

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